Hi!

My name is Mariela, I am a writer and communicator specialized in verbal identity.

I understand that transforming ideas into compelling written content can be a daunting task for many. That’s why my mission is to help individuals discover the enchantment that lies within the power of well-crafted words.

With over a decade of experience, I have worked with numerous brands, businesses, and professionals since 2010. My expertise spans communication consultancy and quality copywriting, enabling me to help clients create meaningful content.

I help transform raw ideas into high-impact content that communicates with clarity and effectiveness. Whether it’s refining your brand’s messaging, crafting engaging website copy, or developing persuasive marketing materials, my goal is to ensure that your message resonates with your audience and leaves a lasting impression.

Brand content

Expert copywriting to shape your key messages.

Communication consultancy

Content marketing strategies that captivate your audience.

Start creating your brand narrative

Through creative copywriting and communication strategies.

What do I do exactly?

Communication is a wide concept, I know. I focus in improving written communication so brands can connect more directly with their audiences in digital platforms through high-quality, high-impact content and storytelling. I also develop and implement online strategies to deliver brand messages to the right audience.

I started as a journalist in Argentina for El Cronista and Prensa Económica. Later on, I was a communication manager in international organizations and a specialist in digital communication and electronic commerce for Marriott International. I worked for almost a decade as a content editor in international PR agencies, such as Ketchum until I started my own path with MG Contenidos, where I was able to merge my passions: digital communication and writing.

I was born and raised in Buenos Aires, Argentina in a bilingual home. I started writing at a very early age, that is why my career is shaped around the written word.

During my studies in Communication Sciences at the University of Buenos Aires, I fell in love with the digital world. The internet was starting to change communication and it was clear to me that is where I wanted to develop professionally.

Most recently, my focus has shifted towards specializing in Artificial Intelligence (AI) content. This emerging field has rekindled my sense of excitement as I see the endless possibilities it offers for revolutionizing communication.

Apart from my degree in Communication Sciences, I have a postgraduate degree in Strategic Marketing from the University of San Andrés and studied Teacher Training College in English as a second language at Joaquín V. González.

Being able to help others express their ideas is what guides my work. And, at a personal level, narrative writing is the way I better understand what surrounds me.

My first short stories were part of Random House Mondadori anthologies. I received national and international writing prizes and in 2014 I published my first novel in New York by Díaz Gray Editores.

In 2019 I published my second novel in Argentina and in 2023, my third novel came out: The Hunger Odyssey

I am interested in communication in all its forms, but more in the written one as it transcends time and space. I believe in the importance of being able to communicate clearly. And, in the case of professional and brand communication, it is written almost half the time. That is why I love so much working with words: being able to express what we want to say is what powers everything else.

10

years

+50

projects

+100

workshops

+70

satisfied clients

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